Don’t Experience FOMO By Skipping Events All Together

It’s hard to deny the impact the Coronavirus (COVID-19) is having on those organizations who have meetings or conferences planned in the next few months. While none of us can be certain of the... Continue Reading

Measuring Event Marketing Success

As a professional event planning and marketing company, we have a good feel when an event is successful or not. However, the ability to measure metrics and pinpoint specific results is essential... Continue Reading

2019 ILEA Awards


Tight Budgets and Tech- Top Challenges for Planners

Despite a healthy economy, meeting planners and hotel managers are struggling with their budgets. Costs continue to rise, while budgets remain the same—or, in some cases, even decrease. Continue Reading

Finally, Find the Support You’ve Been Looking for!

Listen Up Leadership  Getting your leadership on board is up to you! Most disconnects with leadership and various internal teams can be credited to the lack of understanding what is important. For... Continue Reading

Obsidian Podcast

CEO and Founder of Spin Event Management, Kimberly Schmitz has over 20 years of marketing experience focused on B2B opportunities through events. Continue Reading

WBENC Certified

Press Release, March 22, 2018 -Spin Event Management Certified By the Women’s Business Enterprise National Council. Continue Reading

Taking the Leap

When I was in college (a really long time ago), my plan was to work for a ski resort and sky-rocket to the top of their marketing department. I had spent a ski season in Vail and was the Ski Club... Continue Reading

Five Steps to Planning a Small Event with a Big Personality

In the event management industry, we like to show off pictures of our BIG events and the mass of people who attend them. But in my years of experience, I’ve facilitated many small, lower cost, but... Continue Reading

A Venue Says What?

A Venue Says What? The other day while visiting a venue to consider for a client’s event, not only was I considering the space, layout, parking, flow, etc., but I was listening for the venue to... Continue Reading

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